Xinjiang Tourism Development Conference Held to Promote High-quality Development of Inbound Tourism
On June 16, 2025, the People's Government of the Xinjiang Uygur Autonomous Region held a press conference on the "2025 Xinjiang Tourism Development Conference" and announced that it would organize international travel agents to Urumqi, Changji, Kashgar, Aksu and other places to carry out the "Global Tour of Xinjiang" Silk Road Grand Loop Tour and the "Silk Road Appointment" Xinjiang Southern Xinjiang Folk Customs Tour. With the theme of "Silk Road Dreaming, Beautiful Xinjiang", this conference will promote AI cultural and tourism resources, invite heavyweight guests from home and abroad to give keynote speeches on the outlook of Xinjiang's inbound tourism market, and organize international travel agent negotiations, committed to promoting the world's tourism industry to create new prosperity and help Xinjiang build a world-renowned cultural tourism destination.
In recent years, Xinjiang has seized the opportunity of high-quality co-construction of the "Belt and Road", and the international tourism market has gradually expanded. In 2024, Xinjiang received 5.1482 million inbound tourists and tourism revenue reached US$4.475 billion. These achievements are mainly due to Xinjiang's efforts to promote the development of inbound tourism from three aspects: first, strengthen infrastructure construction and improve the quality of tourism services; second, enrich the supply of tourism products and create characteristic tourism routes; third, increase publicity and promotion efforts to enhance the international reputation of Xinjiang tourism.
The convening of this tourism development conference will further promote the high-quality development of Xinjiang's inbound tourism. By organizing international travel agent line-walking activities, Xinjiang will show the world its rich tourism resources and unique folk culture, and attract more international tourists to experience it. At the same time, the conference will also provide tourists with more convenient tourism information and services through the application of AI technology to enhance tourists' travel experience.
Xinjiang has rich and diverse tourism resources, from the grassland scenery in the north to the folk customs in the south, from the magnificent scenery of the Tianshan Mountains to the mysterious charm of the Taklimakan Desert, Xinjiang has many desirable tourist destinations. The convening of this tourism development conference will inject new vitality into Xinjiang's tourism market and promote Xinjiang to become one of the important destinations for inbound tourism in China.